Colgate Recruitment 2023

Colgate, a global leader in oral care, personal care, and home care products, is seeking a dynamic and skilled Marketing Research Analyst to join our innovative marketing team. With a legacy of over a century, Colgate is committed to providing trusted products that enhance the lives of millions worldwide. As a Marketing Research Analyst, you will play a crucial role in shaping our market strategies and ensuring the continued success of our iconic brand.

Colgate Careers

Responsibilities:

1. Market Intelligence and Analysis:
   • Conduct comprehensive market research to identify emerging trends, consumer behaviors, and competitive landscape in the oral care industry.
   • Analyze quantitative and qualitative data to provide actionable insights and recommendations to key stakeholders, influencing strategic decision-making processes.
2. Consumer Insights and Segmentation:
   • Develop and execute surveys, interviews, and focus groups to gain deep insights into consumer preferences, attitudes, and perceptions.
   • Collaborate with cross-functional teams to analyze consumer segmentation data, contributing to the development of targeted marketing strategies and product innovations.