Lenskart Recruitment 2023

Are you a data-driven marketer with a passion for eyewear? Lenskart, a leading eyewear brand, is seeking a dynamic Marketing Analyst to join our innovative marketing team. As a Marketing Analyst at Lenskart, you'll play a pivotal role in shaping our marketing strategies, leveraging data insights to drive impactful campaigns, and contributing to the growth of a brand that's revolutionizing the eyewear industry.

Lenskart Careers

Responsibilities:

1. Data-Driven Insights:
   • Analyze and interpret marketing data to extract actionable insights, providing valuable inputs for strategic decision-making.
   • Develop and maintain dashboards and reports to track key performance indicators, enabling the team to measure the effectiveness of marketing campaigns.
2. Campaign Optimization:
   • Collaborate with cross-functional teams to optimize digital marketing campaigns, ensuring maximum ROI and efficiency.
   • Utilize A/B testing and other analytical methods to identify opportunities for improvement and implement data-backed changes to enhance campaign performance.