Swiggy Recruitment 2023

At Swiggy, we believe in making food accessible and convenient for everyone. As India's leading food delivery platform, we are on a mission to redefine the way people experience food. Join us in our exciting journey as a Customer Marketing Manager, where you'll have the opportunity to shape and enhance our customer engagement strategies.

Swiggy Careers

Responsibilities:

• Customer Segmentation and Targeting:
  • Conduct thorough market research to understand customer behavior and preferences.
  • Develop and implement effective customer segmentation strategies for targeted marketing campaigns.
  • Collaborate with cross-functional teams to ensure alignment of customer marketing initiatives with overall business goals.
• Campaign Planning and Execution:
  • Ideate, plan, and execute end-to-end marketing campaigns to engage and retain customers.
  • Utilize data-driven insights to optimize campaign performance and achieve key performance indicators (KPIs).
  • Collaborate with creative teams to develop compelling marketing collateral that resonates with our diverse customer base.